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В этом разделе вы можете найти различные книги: художественную литературу и беллетристику на иностранных языках, пособия и методички, учебную и справочную литературу по изучающему языку. К вашему вниманию художественная литература на немецком и английском языке. Словари и энциклопедии. А понравившиеся издания вы можете заказать с доставкой.


Books in English / Бизнес и экономика / Маркетинг и продажи

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Случайная выборка книг из разделов

Three Steps to Yes: The Gentle Art of Getting Your Way

1505.00 руб.*

Gene Bedell

Three Steps to Yes: The Gentle Art of Getting Your Way

“Three Steps to Yes shows you how to sell your ideas or yourself . . . a clear guide for instilling trust and respect.” —BookPage Everybody has to sell something sometimes. Whether you’re a manager or an employee, getting your message across requires selling yourself and your ideas in a way that guarantees a positive response, even from the most stubborn listener. Three Steps to Yes teaches you how to get your way without becoming a high-pressure salesman, without compromising your principles, and without hurting your personal relationships. Gene Bedell demonstrates the difference between having just good ideas and having your good ideas put into action. His three-step plan shows you how to: * Fulfill your personal needs as well as others’ * Be credible and trustworthy * Communicate persuasively Three Steps to Yes isn’t a book of selling tricks. It’s a model for persuading your coworkers or your customers to do...
The Moralization of the Markets

3228.00 руб.*

The Moralization of the Markets

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The Marketing Edge : The New Leadership Role of Sales & Marketing in Manufacturing (Oliver Wight Library)

4111.00 руб.*

George E. Palmatier, Joseph S. Shull

The Marketing Edge : The New Leadership Role of Sales & Marketing in Manufacturing (Oliver Wight Library)

Shows sales and marketplace professionals how to effectively integrate their efforts with the overall manufacturing operation. Provides helpful advice on how to achieve accurate sales forecasts, improve delivery performance to customers and develop an effective marketing/manufacturing strategy.
Perfect Phrases for the Sales Call (Perfect Phrases)

782.00 руб.*

Bill Brooks

Perfect Phrases for the Sales Call (Perfect Phrases)

Whether it's writing a proposal, motivating employees, or reaching out to customers,the Perfect Phrases series has the tools you need for precise, effective communication. Distillingcomplex ideas into specific phrases that diplomatically and honestly dict theconcepts at hand, this invaluable series provides: The best techniques to communicate messages and goals in business lettersand proposals Tips for bringing out the best in every employee in every business Dialogues and scripts to practice intertions with customers or employees-;tailorable to any industry or company culture Phrases for each step of the sales process
The E-Customer Care Pocketbook (Management Pocketbook Series)

690.00 руб.*

Mike Applegarth

The E-Customer Care Pocketbook (Management Pocketbook Series)

Cases in International Marketing (2nd Edition)

2099.00 руб.*

Jean-Pierre Jeannet, Christopher Gale, Kamran Kashani

Cases in International Marketing (2nd Edition)

Selling the Solution: The Leader's Resource for Marketing Ideas and Answers in Professional Services, Church, School or Practice

2283.00 руб.*

Thad N., Ph.D. Tinder

Selling the Solution: The Leader's Resource for Marketing Ideas and Answers in Professional Services, Church, School or Practice

The Power of Personal Branding: Creating Celebrity Status with Your Target Audience

1752.00 руб.*

Tim O'Brien

The Power of Personal Branding: Creating Celebrity Status with Your Target Audience

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Successful Marketing Strategy for High-Tech Firms (Artech House Professional Development Library)

1209.00 руб.*

Eric Viardot

Successful Marketing Strategy for High-Tech Firms (Artech House Professional Development Library)

From analyzing competition and identifying market segments, to capitalizing on Internet marketing opportunities and creating valuable after-sale services, this practical new book helps you understand and apply marketing principles that are essential for success in designing high-tech product marketing strategies in today's fiercely competitive international marketplace. Packed with contemporary real-world examples and focusing on the key success factors behind the management of leading global high-tech firms, the book helps both novice and veteran marketing professionals focus on the critical factors that can determine success or failure for high-tech products. You learn how to objectively evaluate and manage your company's technological and knowledge-based competencies, develop effective product and pricing strategies, more precisely target your marketing efforts, and utilize the very latest distribution and sales channels. Also included is an insightful look at the most...
Point of Purchase

1486.00 руб.*

Marta Serrats

Point of Purchase

Imaginative and inspirational, "Point of Purchase" is an essential resource for creating striking and innovative exhibition and store displays. This book showcases a variety successful point of purchase displays that look great, use retail space efficiently, and drive sales. It presents a wide range of formats, dimensions, styles, and a whole visual language that is used to entice the customer into the purchase. Colors, textures, lighting, and graphic art fuse to create expressive, captivating, and functional systems, capable of capturing the attention of potential buyers. With full-color photographs throughout, "Point of Purchase" is a must for anyone involved in retail, interior, exhibition, stand, and event design.


Books in English / Бизнес и экономика / Маркетинг и продажи

 

 

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